Growth Marketer Job at Mckinney-Vento Learning LLC
Who we are
We are a fully remote high impact company providing training and technology solutions in the education sector. Our new Growth Marketer will work closely with the Sales team and Director of Operations to plan and execute our outreach and marketing strategy. This is a new position for the organization.
Job Description
We are looking for a data-driven Growth Marketer, with a strong track record in lead generation and optimizing across excellent copywriting and A/B testing. The main objective is to increase our organization's leads (demo’s scheduled with sales reps) through cold calls, SEO, emails, online communities, conference attendance, and other mediums. Experience in the education space is a plus. Experience or interest in leveraging AI tools is also a plus.
Top 3 Requirements
- DATA DRIVEN: You are way more data driven than creative driven. You spend more time in spreadsheets trying to optimize conversions than you do spending time in Canva designing graphics.
- WRITE COPY THAT CONVERTS: You know how to write a copy that converts. Cold emails, website copy, sequences, all built around A/B testing to help us continually improve and optimize our conversions.
- STRATEGIC: You can strategize and guide our organization on how best to represent us through conferences, online communities, newsletters, etc. You are creative in your approach to launching new products, telling a story, and identifying the value and pain of the customer.
Additional Requirements / Responsibilities
- Experience using email automation software, including Hubspot
- Professional education or training in the field of marketing
- Strong project management capabilities, highly organized, documents all processes, and meets deadlines
- Ability to perform research and report findings in an actionable manner
- Must be a team player, positive, and have a can-do attitude.
Salary range: $50,000-$60,000
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing: 5 years (Required)
Work Location: Remote
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